Skip to content

Programs : Brochure

This page is the brochure for your selected program. You can view the provided information for this program on this page and click on the available buttons for additional options.
  • Locations: Barcelona, Spain
  • Program Terms: Winter
  • Homepage: Click to visit
  • Program Sponsor: IFSA-Butler 
  • This program is currently not accepting applications.
Fact Sheet:
Fact Sheet:
Minimum GPA: 2.5 Housing Options: Apartment
Areas of Study: Communication, Journalism, Marketing, Media Studies Class Status: 2-sophomore, 3-junior, 4-senior
Program Type: study abroad Language of Instruction: English
Program Description:




January in Barcelona

About the Program
Start the new year off with a bang in the charming Catalan city of Barcelona. With an abundance of picturesque sights and moderate weather, there will be no shortage of Insta opportunities. Your three-week Social Media Marketing in the Age of Self class, perfect to fulfill an elective or communications requirement, will develop your strategic and communication skills to achieve business objectives. With activities included, your time in Barcelona will be even more valuable and memorable.

Program Benefits
  • Develop your independence as you explore the easy to navigate city streets.
  • Choose your favorite among Barcelona’s unique neighborhoods and enjoy a vibrant international student scene.
  • The three-week Social Media Marketing in the Age of Self class is a perfect elective or can be used to fulfill a major requirement, and you will earn 3 U.S. semester credit hours.
  • Take your learning into the field and see how social media is continually changing how local start-ups, corporations, and even government offices reach their audience.
  • All activities, including meals and transportation, are included in the program fee. 

Experiential Learning
To make the most of your three weeks in Barcelona, IFSA takes your learning outside the classroom with multiple co-curricular activities each week – designed to introduce you to the role that social media marketing plays in Barcelona’s international profile and how these same strategies can be applied in both personal and professional contexts. These experiences may include:
  • A visit to Sagrada Família and Park Güell.
  • A workshop on Design Thinking methodologies for business and communications.
  • A meeting with Barcelona start-ups and non-profits to discuss social media strategies and campaigns.
  • A local cooking class and social media marketing recipe competition.
  • A guest lecture from a television critic on the role of social media in today’s television industry.
All activities, including meals and transportation, are included in the program fee. 

Social Media Marketing in the Age of Self
This course will outfit you with the tools and expertise to develop strategic and comprehensive social media marketing plans that integrate with overall marketing and communications efforts to achieve business goals. Through case studies and hands-on exercises, you will develop a deep understanding of social media platforms and best practices, leveraging these channels to elevate one’s reach and reputation. Topics include choosing appropriate platforms, creating effective and engaging social media content, and developing social media policies and content management strategies. The class emphasizes social listening, ethics, and diversity. (3 U.S. semester credit hours)

Afford Your Journey
Financial aid, credit card payments, and more are available. 

Take the Next Step!

Contact Us
6201 Corporate Drive Suite 200 
Indianapolis, IN 46278

Dates / Deadlines:

There are currently no active application cycles for this program.

This program is currently not accepting applications.